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Senior Optimisation Manager
Senior Optimisation Manager (POD Lead)
About the Role
The purpose of this role is to lead and manage the implementation and execution of CRO (Conversion Rate Optimisation) strategies and the day-to-day communication with clients to help achieve their goals.
Introduction to the dentsu Optimisation & UX Team
We are part of one of the world’s largest digital-first end-to-end media agencies, offering CRO & UX to some of the world’s top companies. You will work for a closer-knit team of specialists within a structured network, combining the benefits of a large agency with the autonomy of an independent team.
You’ll collaborate with a talented and dynamic group to design customer-centric strategies that enhance clients’ website experiences. We are expanding our CRO department and are searching for talented professionals to lead optimisation and UX projects.
Many of our clients include:
- Specsavers
- Asda
- Dr Martens
- Honda
- Pets at Home
- People’s Postcode Lottery
- Jurys Inn
If you have experience or interest in CRO, A/B testing, user research, UX design, ecommerce, digital marketing, or data analysis and want to grow your career in a leading agency, apply today.
Key Responsibilities
As a Senior Optimisation Manager, you will oversee a team of CRO & UX experts who deliver end-to-end optimisation services to multiple clients. While you’ll act as the senior escalation point for both your team and clients, you’ll receive continuous support from the wider leadership team and other senior colleagues, allowing plenty of freedom to shape our department strategically.
Core Focus (Senior Optimisation Manager - Project Owner, Lead [POD Lead]):
- Leading a cross-functional team – Manage CRO & UX Specialists (including Strategists, Designers, Data Analysts, Researchers, and Developers). You’ll handle resourcing, prioritisation, and direct team leadership but will receive guidance from specialists across Data, Design, Research, and Development – so no need to be an expert in every discipline.
- Overseeing client portfolios – Ensure strategic alignment for your assigned clients and help teams drive maximum value from their investment.
- Review client strategies – Align initiatives (e.g. A/B testing, page/journey redesigns, acquisition optimisations, site speed calculations) with long-term client goals.
- Accountability for client satisfaction – Anticipate potential threats and implement solutions to maintain strong relationships with clients to keep them engaged and investing in our services.
- Selection & steering meetings – Lead annual, quarterly, and monthly reviews and clarify messaging regarding optimisation results for senior client stakeholders.
- Instill an evidence-based culture – Apply qualitative and quantitative analysis to understand both clients and their audiences better.
- Resource planning – Collaborate with Strategists to set deadlines and prioritise activities while ensuring operational efficiency.
- Cross-team relationships – Build bridges with other agency teams (e.g., PPC, SEO, Social, Affiliates, Analytics) to uncover ways of collaborating on strategies for multi-disciplinary benefits.
- Sales & revenue initiatives – Identify opportunities for revenue growth, and work with your team to foster cross-selling or bring in new business through collaboration with sales.
- Training & team development – Organise and deliver training sessions for team members to improve their skills, share insights, or integrate new optimisation methodologies.
- Service innovation – Analyse our capabilities to enhance current services and capitalise on team innovation to stay ahead in the sector.
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
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Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
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Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Requirements
The successful candidate will need to excel at managing a team of specialists and a portfolio of clients. The following skillsets are essential:


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- Effective team leadership: Experience executing personal and team development plans.
- Deep expertise in CRO & UX: Advanced knowledge of A/B testing, personalisation, conversion optimisation, user-research, and ecommerce experimentation.
- Strong communication skills: Ability to lead and foster actionable results in high-stakes situations with external stakeholders such as clients, decision-makers, and internal teams.
- Mentoring & continuous improvement: Can guide, inspire, and encourage a growth mindset among team members, driving collaborative innovation.
Benefits
- Permanent role – long-term career stability.
- Flexible working – our London or Manchester (based) team operates with flexible working arrangements where possible.
- Competitive remuneration & benefits – salary aligned with industry standards, with additional benefits tailored to your needs.
Commitment to Inclusion & Diversity
At dentsu, we celebrate diversity and inclusion as core values, deeply believing that diverse perspectives drive creativity and innovation. We strive to ensure everyone feels respected and supported so they can bring their authentic selves to work—no matter their race, ethnicity, nationality, religion, gender identity, sexual orientation, age, disability, marital status, or any other protected characteristic.
We are also dedicated to promoting work-life balance and want to find meaningful solutions that work for everyone. Please reach out at accommodations@dentsu.com if you require reasonable adjustments during recruitment—we will assist discreetly to ensure a smooth process.
Location & Contract
Location: London office (Manchester as an alternative, both full-time roles) Contract: Permanent Company: Amplifi, part of the Dentsu International Network
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