Navigator
Senior Paid Media Account Director
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Senior Paid Media Account Director
About Navigator
Navigator is a travel-focused ad tech platform built for scale, precision, and impact. Following their recent Series A funding round, we are evolving from a digital consultancy into a data-driven advertising platform at the intersection of travel intelligence and multi-channel media execution.
We ingest second-party data from leading travel companies including OTAs, airlines, and metasearch platforms, segment audiences across all our data partners, then syndicate those audiences across every major advertising platform. Whether our clients' travellers are, we have a way of reaching them.
We are building towards an "agentic advertising" future where AI-driven automation handles execution with expert human-in-the-loop decision-making. This is an opportunity to shape that platform while working with elite hospitality and travel brands at the forefront of digital advertising.
About the Role
This is a senior, hybrid role that blends paid media leadership with client ownership. You will manage both strategy discussions with clients and hands-on platform execution, bridging account management and operational delivery seamlessly.
You’ll serve as the primary point of contact for a portfolio of clients, lead paid media strategy across Meta, Google, TikTok, and programmatic channels, and be accountable for all commercial outcomes. This isn’t a role for someone who excels in only one area—it demands mastery of both.
As Navigator scales its AI-augmented media platform, you’ll help guide future automation rather than just execute within it. Your insights will directly shape the evolution of the paid media function.
What You’ll Do
Client Relationship Management
- Serve as the primary client point of contact, managing relationships from onboarding to renewal.
- Lead strategic planning, quarterly reviews, annual media planning, and performance narratives linking channel data to business outcomes.
- Handle difficult client conversations confidently, including missed targets, creative pivots, budget reallocations, or expectation resets.
- Translate client briefs into clear internal direction, while pushing back constructively on overly vague or unclear requirements.
- Build and maintain trust with senior client stakeholders, advocating Navigator’s media strategy perspective.
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Paid Media Execution
- Own campaign setup, optimisation, and reporting across:
- Meta Ads (primary focus)
- Google Ads (Search, Display, YouTube)
- TikTok
- Programmatic (e.g., DV360, The Trade Desk)
- Build, troubleshoot, and manage custom audience segments, adapting to varied data structures from multiple partners.
- Monitor campaign pacing, delivery, and performance, proactively optimising against KPIs (ROAS, CPA, CAC, LTV) without waiting for directives.
- Oversee media plans from briefing to live, including budget forecasting and performance pacing across multiple clients.
- Work with pixels, tracking setups, and CAPI—diagnosing technical issues and coordinating fixes with the data team.
- Navigate attribution models (last-click, data-driven, etc.) to inform budget allocation decisions.
- Produce client-facing reports, turning performance data into clear narratives that prioritise business impact over vanity metrics.
Commercial & Strategic Contribution
- Identify ways to scale client budgets and improve performance while maintaining efficiency.
- Translate performance insights into commercial opportunities and strategic recommendations.
- Stay ahead of platform updates, privacy changes, new betas, and advancements in ad tech.
- Contribute to Navigator’s overall media strategy perspective, highlighting market shifts and emerging trends.
What We’re Looking For
Essential Criteria
- 5+ years in paid media, with significant experience in client-facing roles or account management.
- Strong hands-on expertise in:
- Meta Ads Manager (campaign structure, audience strategy, creative testing, bid strategies).
- Google Ads (Search, Display, YouTube).
- TikTok advertising.
- Programmatic buying (DV360, The Trade Desk).
- Deep technical knowledge of biddable media:
- Auction mechanics, bid strategies, attribution modelling, and incrementality testing.
- Ability to build and manage custom audience segments, troubleshoot data integrations, and resolve tracking issues.
- Proven track record in managing client relationships independently, including difficult conversations.
- Commercially sharp—understanding metrics like margin, pacing, and revenue dynamics, not just campaign performance.
- Proven ability to manage £100K+ monthly budgets across multiple accounts.
- Star communication skills: Write ** concise, action-oriented reports** and present to clients with clarity.
- Organised and self-directed—able to juggle multiple accounts while maintaining deadlines.
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Nice to Have
- Experience in travel, hospitality, or high-consideration purchase verticals.
- Familiarity with GTM for tracking implementation and QA testing.
- Background in client-agency relationship dynamics.
- Understanding of how operational data feeds machine learning systems (relevant to AI-driven media platforms).
Why Join Navigator?
- Shape the Future of paid media—your input will shape Navigator’s AI-augmented platform.
- Series A-Funded Growth—join a company redefining agentic advertising.
- Technical Depth—work with proprietary data partnerships and solve unique segmentation challenges, not cookie-cutter campaigns.
- Visible Impact—small team with big influence: your voice counts, and your work makes a difference.
- Premium Clients—collaborate with global brands in travel, hospitality, and entertainment.
- Long-Term Incentives—competitive compensation with performance-based bonuses aligning with Navigator’s growth.
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