Blink - Employee Experience Platform
Senior Product Marketing Manager
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
**Product Marketing Manager - B2B Product Marketing
đź“Ť London (3 days in office per week)
About the Role
At Blink, we’re bridging the digital gap — connecting distributed organisations, enabling seamless communication, and re-engaging employees like never before. As a mobile-first employee experience platform, we empower teams with critical tools, serving global leaders like Domino’s, JD Sports, and McDonald’s.
With offices in Boston, London, and Sydney, we thrive on innovation — shipping weekly features and delivering product-market fit with a team of cream talents, including Liv Rafferty and Laura Howard.
You’ll: Shape our product’s narrative, drive strategic positioning, and amplify its impact across enterprise clients. Own a key area of marketing while fostering cross-functional collaboration to boost growth and customer advocacy.
Key Responsibilities
-
Positioning & Messaging:
- Collaborate with Product teams to craft compelling positioning and value propositions tailored to B2B audiences.
-
Product Launches:
- Plan and execute high-impact launches, aligning Product, Sales, and Marketing for maximum engagement.
-
Sales Enablement:
- Develop collateral, training materials, and actionable content to equip sales and channel partners.
-
Go-to-Market Strategy:
- Define and execute bold campaigns for new releases and feature updates, alongside Product Managers.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
-
Content Creation:
- Partner with content marketing to produce engaging assets:
- Case studies
- Blogs, videos, and whitepapers
- Partner with content marketing to produce engaging assets:
-
Cross-Functional Collaboration:
- Align with Product, Engineering, and Customer Success teams to ensure cohesive messaging and customer-centric decisions.
-
Competitive Intelligence:
- Monitor market trends and competing solutions to stay ahead in the industry.
-
Metrics & Reporting:
- Track and analyze campaign performance, measuring impact on:
- Customer satisfaction
- Acquisition & retention
- Revenue growth
- Track and analyze campaign performance, measuring impact on:
-
Customer Advocacy:
- Build relationships with key customers to share testimonials, stories, and user group insights.
Requirements
Who We’re Looking For
The ideal candidate brings:
- 5+ years’ experience in B2B Product Marketing (preferably in SaaS), with a proven track record of success.
- Exceptional storytelling skills to translate complex ideas into compelling narratives.
- Strong cross-functional leadership experience, including managing external contributors.
- A data-driven mindset — leveraging insights to shape high-impact marketing strategies.
- Bonus points for experience in these spaces:
- Employee experience platforms
- Internal communications tools
- Frontline workforce solutions / HR tech
Get help with your application
Your very own career expert that helps elevate your application to the next level.
What You’ll Bring
- Hands-on, fast-paced energy to make immediate impact at all levels.
- Owership mentality — you thrive when your work drives tangible business and customer outcomes.
- Ability to flex Shifts between strategy, execution, and collaboration (e.g., in-office 3 days/week).
Why Blink?
Here, you’ll: ✅ Join a mission-driven company scaling rapidly, ambitious beyond startup expectations. ✅ Play a role in a transformative tech stack shaping modern workplaces. ✅ Work alongside a diverse, inclusive team without compromising authenticity.
Benefits
- Competitive salary + generous stock options (plus high-performer bonuses).
- 27 days paid holiday (including Christmas/New Year shutdown).
- Private healthcare via AXA.
- 3% employer pension contribution (1% upon signup, 2% after viering).
- Cycle to Work voucher scheme.
- Enhanced parental leave policies.
- Social culture with:
- Team lunches
- Networking events
- Night outs
We foster a belonging culture where everyone — regardless of ethnicity, gender, disability, background — can thrive. All hires receive fair consideration.
<div> **Ready to redefine workplace engagement? Apply today!*** </div>
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location