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Senior Sales Director
Senior Sales Director – Private Funds Clearinghouse
at Sonata One
Sonata One is a rapidly scaling, regulated fund services and technology (fintech) business, making waves as The Private Funds Clearinghouse. We connect over 53,000 investors with 6,500 funds and 180 fund managers globally, reshaping the private markets investment experience. Our mission is to harmonise the end-to-end investment journey—from fund selection and subscription to settlement and reporting—through a single, regulated platform. Investors gain a seamless, one-and-done experience underpinned by a globally compliant KYC passport and 24/5 support, while fund managers benefit from faster capital raises, lower costs, and broader investor access.
Founded in 2015, Sonata One operates across eight global locations, including the US, UK, Luxembourg, Guernsey, South Africa, and Mauritius. We thrive as #OneGlobalThread, embodying core values like entrepreneurial tenacity, collaborative leadership, and relentless problem-solving. Now, we’re seeking a strategic, results-driven Senior Sales Director to drive our expansion globally.
Position Overview
We’re recruiting a senior, network-led commercial professional responsible for forging critical partnerships with top-tier General Partners (GPs) and broadening our client base to include:
- Private credit platforms
- Real asset managers
- Venture capital firms
- Secondaries investors
- Fund-of-funds platforms
This is not a conventional sales role. You’ll operate as a strategic "hunter", leveraging deep private markets expertise to engage economic and technical buyers, including:
- Group Financial Controllers
- CFOs
- Finance Directors
- Heads of Operations
- Investor Relations & Finance Transformation leaders
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Your role is pivotal: you’ll pioneer adoption of next-gen infrastructure across fund managers and adjacent ecosystem players, driving standardisation, efficiency, and liquidity in private markets.
Responsibilities
Client Engagement & Acquisition
- Sell Sonata One’s solutions into the private markets ecosystem, targeting:
- General Partners (PE, private credit, real assets, VC)
- Mid-market & emerging managers
- Secondaries investors & platforms
- Fund-of-funds & multi-manager platforms
- Institutional investors (pension funds, sovereign wealth funds, asset managers)
- Private markets service providers (administrators, custodians, outsourced finance teams)
Key Stakeholder Engagement
- Build and activate established networks with senior decision-makers across fund managers and service providers
- Master relationships with technical buyers (Fund Operations, Finance Transformation, Middle Office, Fund Accounting, Systems/Technology) and economic buyers (CFOs, Group Financial Controllers, Finance Directors)
Principles & Solutions Selling
- Proven track record selling high-value, complex solutions like:
- Fintech infrastructure
- Fund administration platforms
- Data-driven fund reporting systems
- Develop and articulate financial & operational value propositions tailored to:
- Fund structures (GP/LP dynamics)
- Operational workflows (finance, middle office, fund admin)
- Friction points (e.g., GP–LP onboarding, settlement delays)
Commercial Expertise
- Hunt-driven mentality with a relationship-first approach
- Ability to structure enterprise-level deals, balancing strategic alignment and operational impact
- Strong commercial instinct in:
- Market intelligence (private markets structures)
- Deal structuring ( ROI, PEPs, efficiency gains)
- Value-based selling
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Requirements & Fit
Essential Experience
- Demonstrated success selling into private markets (PE, credit, VC, real assets)
- Deep knowledge of fund lifecycle inefficiencies (e.g., reporting pain points, LP coordination bottlenecks)
- Ability to sell to dual audiences (technical & financial stakeholders)
- Expertise in financial infrastructure, fund operations, or related investment platforms
Personal Attributes
- Highly credible peer presence with senior leadership
- Network-driven reputation within private markets
- ""Manager" attitude with a collaborative commercial mindset
- Intellectually curious, adaptable, and results-oriented
Qualifications
- Bachelor’s degree in Finance, Economics, Business or related field (preferred; not mandatory with sufficient experience)
- Advanced credentials such as:
- ACA/ACCA
- CFA (CFA Institute accredited)
- MBA
Benefits & Culture
Why Join Sonata One?
We foster a collaborative, non-hierarchical culture where innovation shapes our success. Join us to make tangible strides toward harmonising private markets—not a legacy bank or startup—just our extraordinary team.
Key Benefits
- Workplace Support
- Life Insurance & Income Protection
- Hybrid Working & Flexible Leave (growth with tenure)
- Growth For You
- Employee-assessed Career Development opportunities
- Matching pension contribution
- One paid Volunteering Day annually
- Well-being & Relaxation
- Enhanced Maternity/Paternity/Adoption Leave
- 24/7 Employee Assistance Program
- Cycle to Work Scheme
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