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Senior Social Strategist
Senior Social Strategist
Ogilvy
About Ogilvy
Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since its founding 75 years ago. By embracing Borderless Creativity, Ogilvy innovates at the intersections of advertising, public relations, relationship design, consulting, and health, with experts collaborating seamlessly across over 120 offices in nearly 90 countries.
Ranked as the #1 global agency network for creative excellence and effectiveness by WARC, Ogilvy delivers creative solutions that drive unreasonable impact for clients and communities.
For more information, visit Ogilvy.com and follow them on LinkedIn, X, Instagram, and Facebook.
About WPP
WPP is the trusted growth partner for the world’s leading brands. Combining cutting-edge media intelligence, world-class creativity, next-generation production, transformative enterprise solutions, and expert strategic counsel—and powered by WPP Open—WPP helps clients navigate change, capture opportunity, and deliver transformational growth.
Role Overview
Department: Social Strategy Location: London, Sea Containers Contract Type: Fixed-Term (12 months), Full Time Reports To: Group Head of Strategy
The Role
As a Senior Social Strategist, you’ll operate at the frontrunners of technology, entertainment, sport, and modern culture, crafting the social presence for two groundbreaking brands:
- Our AI platform—pushing the frontiers of generative AI while disrupting traditional creative norms.
- Pixel—refining how a hardware brand engages in pop culture, lifestyle, and passion-driven content, from sponsorships with Love Island to football moments with Arsenal, Liverpool, and the England national teams.
This is a role for a sharp, agile strategist with an instinct for original thinking. It demands hands-on execution, not just theoretical frameworks—whether collaborating with creators, production teams, or PR partners to bridge creativity with real-world impact.
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Key Realities of the Role
- A craftsman’s mindset: Love deep-dive execution, not just ideation.
- Native social fluency: Mastery of channel-specific algorithms, formats, and trends across TikTok, YouTube, Instagram, and beyond.
- Daily mechanics: Be prepared to merge original strategies with real-time evolution, from ideation to activation.
- A challenger’s instinct: Rebel against the status quo—don’t blindly follow industry templates. Reimagine what’s possible.
- Speed as fuel: Thriving on deadlines, rapid iteration, and live adjustments, not pausing for paralysis.
- A polymath: Curiosity-driven across global tech, pop culture, sports, and engagement strategies.
Core Responsibilities
✔ Disruptive Channel Architecture
- Convert brand visions and sponsorship properties into platform-native, boundary-breaking social strategies.
- Master unexpected campaign formats across key platforms, ensuring content isn’t another rehash.
✔ Agile Creative & PR Partnership
- Serve as the daily strategic touchpoint for creative teams and PR, fostering dynamic, adaptive content development.
- Align brand narratives with trend cycles, live moments, and PR win opportunities.
✔ The Challenger Creator Ecosystem
- Nurture a curated network of creators, cultural tastemakers, and tech trailblazers who embody daring creativity.
- Co-develop experiences to showcase AI’s disruptive potential and Pixel’s bold brand personality.
- Ensure content translates to widespread organic engagement.
The Profile: Who You Are
You’re a grounded visionary, equal parts strategist and practitioner—comfortable with ambiguity, mining momentum, and rejecting "corporate conformity".
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🌎 Culturally Connected & Sharp
- Debutins taste-making moments (e.g., Love Island villas), AI activations for matches, or travel sponsorship triggers.
- Understand what cuts through the noise—whether viral or niche.
💡 Tech & AI Enthusiast
- Innately curious about digital advancements and how they can reshape storytelling and engagement.
- Proactively experiment with AI tools to explore new creative pathways.
Success Through This Role
✅ Flawless & Original Social Execution
- Produce precise, bold briefs and frameworks that yield trenchant, stable, and platform-first content.
✅ Agility as a Competitive Edge
- Capitalize on live moments—matchday supremacy, viral TV events—to disrupt the market.
✅ Collaborative Drive
- Elevate daily operations by inspiring teams (creatives, PR, clients) to embrace bigger-bolder thinking.
Supporting Your Success
Ogilvy invests in employee wellness and growth:
- 25 days annual leave + 1 volunteer day
- Bupa Healthcare scheme
- Enhanced Maternity, Adoption, and Shared Parental Leave
- Flexible Working Model with core hours: 10 am – 4 pm C.E.T.
- 1.5:1 Pension Matching
- Wellbeing benefits: £25/month exercise subsidies, Unmind membership, LifeWorks, eye tests, and development budgets
- Season ticket loan and Cycle to Work Scheme
- Life Assurance
Culture & Values
At Ogilvy, collaboration, integrity, and self-expression define our impact:
- Equitable and inclusive, committed to building teams that belong and progress.
- Dedicated to global fairness and equity, with a mission to leave a lasting positive mark.
Ogilvy is an equal opportunity employer—diversity is essential to our creativity.
For accessibility requests, contact accommodations@ogilvy.com (permissible only during the hiring process).
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