Principle
Senior Strategic ABM Marketing Manager - SaaS
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About This Job
Principle
Location: London, England, United Kingdom
Work Mode: On-site
Industry: Marketing Services, Social Networking Platforms, Internet Marketplace Platforms
Job Description
Senior Strategic ABM Marketing Manager - SaaS
Location: London; Staines Office Hybrid
Contract: 12 months
Salary: £80k - £83k pa
We're partnering with a global enterprise technology organisation to recruit a Senior Strategic ABM Marketing Manager for one of the biggest SaaS/Tech organisations.
This is an exciting opportunity to lead Account-Based Marketing (ABM) programmes across a portfolio of strategic enterprise accounts, partnering closely with senior sales leaders to deliver marketing that accelerates pipeline and supports complex, high-value opportunities.
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You'll Bring
- Proven experience delivering Account-Based Marketing (ABM) or Pursuit Marketing programmes for enterprise customers.
- A background in B2B technology or SaaS, with experience marketing complex software or technology solutions.
- Experience creating strategic marketing campaigns that support enterprise sales and engage C-suite and senior decision-makers.
- The confidence to influence and build trusted relationships with senior stakeholders, including Sales Leaders, Account Executives, and executive leadership.
What you'll be doing
- Lead and execute strategic ABM and Pursuit Marketing programmes for high-value enterprise accounts.
- Partner with Enterprise Sales teams to develop bespoke campaigns that accelerate pipeline and support complex sales cycles.
- Create compelling messaging and integrated marketing campaigns tailored to strategic accounts.
- Use account insights, intent data, and performance metrics to shape marketing strategy and measure success.
- Manage external agencies and campaign budgets to deliver high-quality programmes.
- Support executive events, customer experiences, and flagship marketing initiatives across the UK & Ireland.
Get help with your application
Your very own career expert that helps elevate your application to the next level.
If you're an experienced enterprise marketer, field marketing who combines strategic thinking with commercial impact and enjoys partnering with senior stakeholders to win major enterprise opportunities, we'd love to hear from you. Email Hannah@principlehr.com
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