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About The LCap Group
The LCap Group is the leader advisory firm for high-growth and private-capital-backed companies using data, behavioural science and specialist expertise to predict, assess, and develop leader potential.
LCap provides an integrated suite of leadership intelligence, advisory, and development solutions that help investors and management teams make confident leadership decisions across the deal and leadership lifecycles. Through specialist brands Confidas People (Risk), DRAX (Talent), and Peoplewise (Potential) - we deliver evidence-based insight, high-performance team design, and targeted interventions that accelerate value creation and reduce execution risk. Unified by proprietary IP, the largest behavioral dataset in private capital, and shared analytics tools, LCap enables a one-path, consistent understanding of leadership capability from diligence to exit.
About the Role
LCap Group is seeking a commercially minded SEO Manager to lead the transformation of organic search performance across a portfolio of high-growth businesses.
This is not a traditional SEO role.
We are looking for someone who combines deep technical SEO expertise, strong on-site content optimisation capabilities, and a modern understanding of how search is evolving through AI Overviews, Large Language Models (LLMs), generative search experiences and entity-based search.
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You will be responsible for improving search visibility, organic traffic, pipeline generation and authority across multiple websites, whilst leveraging AI tools and automation to accelerate analysis, content optimisation and execution.
Working closely with content, web development, UX, CRM, and commercial teams, you will build scalable organic growth programmes that improve discoverability across both traditional search engines and AI-driven search experiences.
Key Responsibilities
- Organic Growth Strategy
- Technical SEO Leadership
- Information Architecture and Content Clustering
- AI Search and Generative Search Optimisation
- AI-Powered SEO Operations
- Website Experience and SEO-Centric Design
- Reporting and Performance
Skills & Experience
Essential
- 5+ years’ experience in SEO, organic growth or digital performance marketing.
- Strong technical SEO expertise.
- Hands-on experience with:
- Screaming Frog
- SEMrush
- Google Search Console
- GA4
- Site auditing platforms
- Experience managing CMS environments including:
- WordPress
- HubSpot CMS
- Umbraco
- Sitecore
- Similar enterprise CMS platforms
- Strong understanding of:
- Information architecture
- Internal linking strategies
- Topic clusters
- Semantic SEO
- Structured data
- Core Web Vitals
- Experience partnering with developers and UX teams.
- Proven ability to translate SEO activity into commercial outcomes.
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Desirable
- Experience managing SEO across multiple websites or brands.
- Experience within B2B, professional services or PE-backed environments.
- Knowledge of:
- Entity SEO
- Knowledge Graph optimisation
- AI search optimisation
- LLM visibility strategies
- Familiarity with Python, APIs or SEO automation tools.
- Experience building AI-assisted content production processes.
Personal Attributes
We are looking for someone who is:
- Commercially minded and growth focused.
- Technically strong but pragmatic.
- Obsessed with user intent and discoverability.
- Curious about AI and the future of search.
- Highly organised and process-driven.
- Comfortable working across content, technology, and commercial teams.
- Able to balance strategic thinking with hands-on delivery.
Why Join LCap?
This is an opportunity to build a modern, AI-enabled organic growth function across a portfolio of ambitious businesses.
You’ll play a pivotal role in shaping how our brands are discovered in both traditional search engines and the next generation of AI-powered search experiences, creating scalable growth engines that drive measurable commercial impact.
If you’re excited by the convergence of SEO, AI, content, and digital growth, we’d love to hear from you.
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