Geely Auto UK
Social Media Executive
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About Geely
At Geely, our story began in 1986 with a simple but powerful idea, an idea that has driven us to become one of the world’s most forward-thinking automotive groups. For nearly three decades, we’ve been redefining mobility through our iconic global brands, including Geely Auto, Volvo Cars, Polestar, Lotus, Zeekr, Lynk & Co, the London Electric Vehicle Company, Farizon, and more. We are Geely Auto UK, the UK arm of Geely Auto Group. Having entered the market in 2025 with our first electric SUV, the Geely EX5, we’re continuing to grow rapidly as we build a nationwide dealer and service network.
Job Purpose
We are seeking a creative and enthusiastic Social Media Executive to support the planning, creation, and delivery of engaging social media content across Geely UK's social channels.
Reporting to the Social Media Manager, this role will play an important part in growing our online presence, with a particular focus on TikTok and YouTube Shorts. The successful candidate will help create content, spot emerging trends, engage with our community, and support social campaigns that increase brand awareness and audience engagement.
This is an exciting opportunity for someone with 1-2 years of social media experience who is passionate about content creation and thrives in a fast-paced environment.
Main Responsibilities
Content Creation & Publishing
- Assist in the creation and scheduling of content across social media channels, with a primary focus on TikTok and YouTube Shorts.
- Capture and edit content including short-form video, photos, stories, and behind-the-scenes content.
- Support the execution of the social media content calendar.
- Attend events, media drives, dealer activations, and shoot days to create engaging real-time content.
- Identify social media trends, formats, and conversations that could be relevant to the Geely brand.
- Work with internal teams and external partners to source content opportunities.
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Community Management
- Support the day-to-day management of social media channels.
- Monitor and respond to comments, messages, and community interactions in a timely manner.
- Escalate customer service or reputation-related issues when required.
- Help maintain a positive and engaging online community.
Performance & Reporting
- Assist with tracking and reporting key social media metrics including:
- Reach
- Engagement
- Followers
- Video views
- Audience growth
- Support the Social Media Manager with campaign reporting and performance analysis.
- Contribute ideas for improving content performance and audience engagement.
Campaign Support
- Support the delivery of brand, product, and event-related social media campaigns.
- Work closely with the Social Media Manager to ensure content aligns with wider marketing activity.
- Assist with influencer and creator collaborations where required.
- Support live social coverage during events and launches.
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Education, Skills And Personal Characteristics Required
- 1-2 years' experience managing or supporting social media channels.
- Experience creating content for TikTok, Instagram Reels, YouTube Shorts, or similar short-form video platforms.
- Understanding of social media best practices and current platform trends.
- Experience using social media scheduling and analytics tools is desirable.
- Basic video editing and content creation skills.
- Experience within automotive, technology, lifestyle, or consumer brands is advantageous but not essential.
What Can We Offer You Beyond The Salary
- 25 days annual leave + bank holidays
- Company pension scheme
- Geely ECOS scheme
- x6 Life assurance
- Enhanced Maternity and Paternity Pay
- Medicash
- Bike2work scheme
We Are An Equal Opportunities Employer
At Geely Auto UK, we value diversity and inclusion and welcome applications from all candidates. We are committed to fair recruitment and ensuring everyone has the opportunity to reach their full potential. If you believe you are right for this role, we warmly welcome your application.
The Geely story began in 1986 with a simple but powerful idea. When founder, Eric Li, chose the name Geely, meaning ‘lucky’, it was about much more than just good fortune. His ambition was to build something that would move people forward with confidence and optimism. Today, that same spirit drives everything Geely does.
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