SwissMade Watch Service Centre
Social Media Manager
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Part-Time Social Media Manager — SwissMade
Location: Hatton Garden, London
Type: Part-time
Start date: ASAP
About Us
SwissMade have been a leading specialist watchmaking and repair workshop for over 40 years dedicated to the care, restoration, and servicing of fine timepieces. Our watchmakers bring together traditional Swiss craftsmanship and precision engineering to service everything from everyday watches to rare and vintage pieces.
We're a fast-growing business, and demand for our services is expanding quickly as more watch owners discover the value of expert, trustworthy servicing. As we grow, we want to bring our workshop to life online — showing the world what goes into caring for a fine watch, and building a community of watch lovers who trust us with their collections.
The Role
We're looking for a creative, curious, and self-motivated Social Media Manager to join us part time. You'll be responsible for building our social media presence from the ground up — establishing our accounts on the right platforms, creating engaging content, and growing an audience that's passionate about watches and watchmaking.
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This is a fantastic opportunity for someone early in their career who wants real ownership over a brand's voice and growth, with the freedom to experiment and bring fresh ideas to a traditional craft.
What You'll Do
- Set up and optimise our social media accounts across key platforms (e.g. Instagram, TikTok, LinkedIn, YouTube Shorts)
- Plan and create original content around watches, watchmaking techniques, and behind-the-scenes workshop insights
- Film and edit short-form video content in our workshop, working closely with our watchmakers
- Develop a consistent brand voice and visual style that reflects our craftsmanship and quality
- Build and manage a content calendar
- Engage with our growing community — responding to comments, messages, and building relationships with followers
- Track performance and engagement, adjusting strategy based on what resonates
- Stay on top of trends in the watch community and social platforms to keep our content fresh and relevant
What We're Looking For
- A genuine interest in watches, craftsmanship, or luxury goods (prior watch knowledge is a bonus, not a requirement — enthusiasm to learn matters more)
- Strong content creation skills — comfortable filming, editing, and writing engaging captions
- Experience managing or growing social media accounts (personal projects and internships count)
- A good eye for photography and video, especially in a workshop/craft setting
- Self-starter mentality — comfortable setting up new accounts and strategies from scratch
- Strong communication skills and reliability
- Based near [location] and able to visit the workshop regularly to film content
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Why Join Us
- Real creative ownership from day one — you'll help shape how our brand shows up online
- Work alongside skilled watchmakers and learn about a fascinating, hands-on craft
- Flexible, part-time hours suited to students or early-career professionals
- Be part of a business that's growing fast, with room to grow your role alongside it
How to Apply
Send us a short message with:
- A brief intro about yourself
- Links to any social accounts or content you've created (personal or professional)
- Why watches and craftsmanship interest you
- We'd love to hear from you!
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