Forsyth Barnes Consultancy
Social Media Manager (Ref: 197164)
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About the Role
About Us
Our client is a premier external partner dedicated to connecting top-tier talent with organizations operating at the intersection of hospitality, sports, and consumer brands. In this niche, we facilitate strategic talent moves and employer branding initiatives for entities that deliver memorable guest experiences and competitive edge. We operate transparently with an external perspective, guiding growth-focused clients through targeted recruitment and workforce branding efforts.
Job Description
We are seeking a professional Social Media Manager to steer the online presence for this organization from our London office. The role requires a strategic storyteller who can convert brand principles into engaging, platform-ready content, drive meaningful audience growth, and strengthen voice within the hospitality and sports milieu. You will partner with marketing, events, and partnerships teams to design campaigns that resonate with fans, guests, and stakeholders, while upholding brand integrity and platform compliance.
Key Responsibilities
- Imagine and deploy a holistic social media plan that ties directly to business objectives and audience insights.
- Oversee daily content calendars, publishing rhythms, and cross-channel distribution.
- Craft and curate standout content across owned channels, including copy, visuals, and short-form video.
- Track performance, derive insights, and translate data into practical optimizations.
- Collaborate across marketing, events, partnerships, and guest services to ensure consistent storytelling.
- Keep ahead of platform evolutions, emerging trends, and compliance considerations in hospitality and sports contexts.
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Requirements
- 5+ years of hands-on experience managing social media, ideally within hospitality, sports, or related consumer brands.
- Proficiency with major social platforms and analytics tools (e.g., Sprinklr, Sprout Social, Google Analytics).
- Strong writing and editing acumen with the ability to adapt voice by platform and audience.
- Experience with paid social strategy and measurement is advantageous.
- Excellent project management and cross-functional collaboration skills.
- Bachelor’s degree in Marketing, Communications, or a related field.
- Familiarity with video editing tools and content creation software is a plus.
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Benefits
- Competitive remuneration and a robust benefits package.
- Hybrid working model with flexible hours to support balance.
- Growth opportunities through professional development and industry networking.
- Exclusive discounts on hospitality experiences and events.
Other
- Location: London, United Kingdom. This is a full-time, hybrid position emphasizing collaboration with cross-functional teams and a dynamic content calendar for high-profile sports and hospitality initiatives.
Jack Birkett
Senior Consultant, Commercial
Sports & Entertainment Specialist
jack.birkett@forsythbarnes.com
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