Twine
Social Media Manager – Remote Contract
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Digital Content Strategist & Social Media Manager for Multi-Disciplinary Creative Entity
The ideal candidate is a digital content strategist and social media manager with a passion for uniting diverse creative brands within the entertainment sector. This role focuses on elevating the digital presence of a multi-hyphenate creative whose work spans music production, musical theater, and a cult-favorite comedy TTRPG podcast.
The successful candidate will develop a cohesive umbrella brand narrative, ensuring each creative pillar—including a premium sync music catalog, musical theater IPs, and comedy podcasts—contributes to a unified digital identity. Core priorities include audience engagement, discoverability, and driving revenue streams through strategic content and platform integration.
Deliverables
- Develop and implement a comprehensive digital content strategy that unifies music, theater, and podcast brands under a single narrative.
- Repurpose podcast audio and video into engaging short-form content for platforms like TikTok, Instagram Reels, and YouTube Shorts.
- Create and schedule content calendars across all relevant platforms, optimizing for audience growth and engagement.
- Design strategic video hooks and campaigns to drive traffic to Patreon, streaming platforms, and revenue channels.
- Collaborate with the client to maintain brand consistency and alignment across all digital touchpoints.
- Monitor analytics and adjust strategies to maximize reach, engagement, and conversion.
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Requirements
- Proven experience managing digital content and social media for indie musicians, creators, or podcasters.
- Strong short-form video editing skills, with proficiency in tools such as Adobe Premiere, Final Cut Pro, or CapCut.
- Deep understanding of the entertainment, sync licensing, and gaming/TTRPG industry.
- Ability to craft compelling narratives that connect diverse creative projects.
- Familiarity with audience growth strategies, algorithm optimization, and monetization tactics for digital platforms.
- Excellent communication, project management, and organizational skills.
- A self-starter with the ability to work independently and deliver high-quality results on schedule.
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About Twine
Twine is a leading freelance marketplace that connects top freelancers, consultants, and contractors with businesses needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups, Twine enables companies to scale teams globally.
Our Mission
Twine aims to empower creators and businesses to thrive in an AI-driven, freelance-first world.
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