Veralto Global
Social Media Specialist (Nottingham or Huntingdon, UK)
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Global Social Media Specialist – Videojet Technologies
Reporting to the Head of Digital Marketing
Imagine a role where you own a global social media strategy—reshaping how a world-leading brand connects with its audience across platforms like LinkedIn, Instagram, YouTube, and beyond, while shaping lasting impact.
At Videojet Technologies—a global leader in product identification, in-line printing, coding and marking solutions, consumables, and software—your work will touch essential products across food, beverage, pharmaceutical, and industrial markets, ensuring safety, authenticity, and efficiency worldwide.
As part of the broader Veralto ($5B) network, you’ll join a dynamic team that merges purpose with professional growth, where creativity meets measurable outcomes.
About the Role
The Social Media Specialist will own and execute Videojet’s global social media strategy, aligning brand messaging across key channels to amplify visibility, engagement, and business impact. This is a standalone, cross-functional role, blending strategic creativity with hands-on execution.
- Based in Nottingham or Huntingdon (UK), with a flexible, hybrid model (3 days in-office, 2 remote).
- Collaborate with a high-energy, inclusive global marketing team and campaign owners.
- Focus on high-impact, real-time results, meaning your content and strategies will directly influence brand growth.
Key Responsibilities
Strategy & Execution
- Lead global social media strategy across LinkedIn (primary), Instagram, Facebook, YouTube, WeChat, TikTok, and WhatsApp, tailoring content for each platform to maximise engagement and reach.
- Develop a consistent yet dynamic voice, ensuring brand alignment across all channels.
- Benchmark the competitive landscape and industry trends to inform strategy.
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Content Creation & Collaboration
- Produce daily content, including post copy, static images, carousels, and short-form video—partnering closely with Videojet’s in-house creative team.
- Curate or create targeted content campaigns that reflect Videojet’s purpose-driven mission (safety, innovation, trust).
Community & Engagement
- Foster meaningful interactions with the audience—proactively responding to comments, messages, and feedback, ensuring consistent brand representation.
- Monitor engagement data to refine strategies and keep content relevant, engaging, and impactful.
Data & Analytical Excellence
- Track performance using tools like Hootsuite, analysing metrics to provide insights that optimise content, reach, and business impact.
- Tableangelic insights to influence strategy at every level.
Collaboration & Expansion
- Align social media efforts with the global marketing and campaign-based priorities, ensuring cohesive storytelling.
- Stay ahead of emerging tech trends, platforms, and AI tools to enhance content efficiency and effectiveness.
Innovation & Growth
- Continuously evolve the approach, anticipating new opportunities to leverage social media for business growth.
Essential Requirements
- 3–5+ years of experience in social media, digital content, or integrated marketing.
- Proven track record of owning or leading social media strategy and execution, preferably in B2B or tech/manufacturing sectors.
- Deep expertise in LinkedIn management (primary channel) and experience with multiple social platforms.
- Strong analytical mindset—ability to track, interpret, and act on social media performance data.
- Hands-on experience with AI tools for content creation, workflow optimisation, and performance improvement.
- Excellent written and verbal communication skills— Penguins from around the world in need.
- Comfort navigating change at pace and shaping new processes as needed.
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What We Offer
Join a company where purpose aligns with professional growth—a place where you contribute to products that make an everyday difference.
Work Environment
- Flexible and hybrid working (3 days in office).
- Supportive ** global marketing team** that values creativity, initiative, and high energy.
Growth & Development
- Professional onboarding and ongoing training.
- Career coaching and internal career progression pathways.
- Learning opportunities to deepen skillsets in emerging fields like social media, digital marketing, and AI.
Benefits
- Full access to Veralto’s standard benefits package, plus:
- Health benefits.
- Recognition of your learning and achievement.
- Belonging to Veralto’s diverse global network, rated by Vault’s 50 Best Companies for BPO as Lowest Risk and Highest Reward.
Values & Culture
We value diversity and difference—each unique perspective, attribute, and background enriches our work and builds a stronger, more inclusive culture. Whether through collaboration, curiosity, or bold thinking, if you aspire to work for a brand that safeguards vital resources, and you’re inspired by the difference you can make, you have what it takes.
Simply put: At Veralto, purpose meets possibility.
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