Serviceform
Social & Video Content Producer
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About Serviceform
Serviceform is a fast-growing SaaS company that helps businesses turn website visitors into customers.
Our platform combines AI agents, chatbots, dynamic forms, and booking tools to capture and qualify leads — used by 1500+ websites, with particular strength in real estate, automotive, ecommerce and education. We're a small, fast-moving team that ships quickly and builds things in-house rather than outsourcing them. We're building our content engine, and we want one person to own it from the ground up.
We're a team of 70 people across four offices, but this role is a hybrid (2-3 days at office in a week) role in London working with the two founders. We'll be growing our team in London over the fall with 2-3 more people in other roles. If you like Friends, Harry Potter - or just fun in general you'll fit right in. We're not too serious, but we work hard.
The role
This is a founding, end-to-end content role. You'll own the whole pipeline - capture, edit, publish, and the strategy behind it. You'll turn our founders, our product, and our customers' wins into a steady stream of video that actually gets watched: daily short-form across every platform, plus the long-form pieces that anchor it all.
You won't be handed a brief and told to film it. You'll decide what to make, make it, ship it, read the numbers, and do more of what works. This is a one-person content studio with real ownership — and the backing to grow it into a team.
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If you've wanted to build a content function from scratch and own the outcome, this is that job.
What you'll own
- Capture. Film and direct our founders and team — talking heads, hot takes, product walkthroughs, behind-the-scenes. Run camera, sound, and lighting on shoots, and produce our webinars.
- Edit. Cut polished long-form (webinars, founder interviews, product videos) and fast, punchy, platform-native short-form clips with strong hooks.
- Publish. Ship daily short-form across LinkedIn, YouTube Shorts, Instagram, TikTok, and X — writing the copy, captions, and hooks, posting natively, and holding a consistent cadence.
- Strategy. Own what gets made and why. Build the content calendar, run a founder-first distribution approach, and decide where to focus.
- Repurpose. Turn one long-form recording into a week of short-form. Spot the clippable moment before the camera's even off.
- Iterate. Watch watch-through, shares, and saves. Learn what lands, double down, cut the rest.
What we're looking for
- You've run the full loop before - filmed it, cut it, posted it, grown it — and you can show us the accounts and output to prove it. This matters more than anything else.
- Strong editing across both short-form and long-form (Premiere, DaVinci, CapCut, or equivalent).
- Comfortable on the production side: framing a shot, getting clean audio, making non-actors look good on camera.
- Genuinely fluent in how each platform works — you know why a TikTok hook isn't a LinkedIn hook.
- A self-starter who's energised by owning a function solo and building it into something bigger.
- Fast, organised, and able to hold a daily cadence by batching your work rather than scrambling.
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Nice to have
- Motion graphics / basic animation.
- Experience making B2B or SaaS content genuinely engaging (harder than it sounds).
- A strong instinct for brand voice.
- Familiarity with real estate, automotive or ecommerce audiences.
What we offer
- 35,000 – £40,000 depending on experience.
- Full ownership of a function from day one, with the budget and backing to grow it into a team.
- A small, fast team where your work ships immediately and you see the impact.
- Hybrid working, with on-site days for filming.
- The rare chance to build something from scratch instead of slotting into someone else's system.
How to apply
Apply on LinkedIn and if you are very interested send us your portfolio or more details to iranthi@serviceform.com. We're making decision on this role quickly.
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