Fresha
Staff Frontend Engineer (London)

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Staff Frontend Engineer (London)
Staff Frontend Engineer at Fresha
The AI-powered OS for beauty, wellness and self-care
About Fresha
Fresha is the AI-powered operating system for the global beauty, wellness and self-care industry. Connecting and powering salons, barbers, spas, medispas, fitness studios and health practices across the world.
Trusted by millions of consumers and businesses worldwide:
- Used by 140,000+ businesses
- 450,000+ stylists and professionals
- Powers over 1 billion appointments to date
Headquartered in London, UK, Fresha operates globally with 15 offices across North America, EMEA, and APAC.
Fresha’s ecosystem enables seamless business operations for beauty and wellness professionals:
- Marketplace: Consumers discover, book, and pay for appointments via a robust platform
- All-in-one platform: Manages bookings, POS, customer records, marketing automation, loyalty programs, inventory, and team operations
- Revenue growth: Leverages online bookings, automated marketing (via mobile apps and integrations) with Instagram, Facebook, and Google
Role Overview
We are seeking an exceptional Staff Frontend Engineer, reporting directly to the Head of Engineering, to shape technical strategy and execution alongside key stakeholders. This role involves a mix of autonomous work and collaboration in Fresha’s fast-paced, evolving environment.
Location: London Office (The Bower, 207–211 Old St) Work model: 4 days in-office (Tue–Fri) with flexibility to work remotely on Wednesdays.
Key Responsibilities
Technical Leadership
- Hands-on, ownership of tribal architectural direction and strategic cross-team initiatives
- Anticipate and proactively address technical risks
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
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Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
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Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Engineering Excellence
- Drive sweeping improvements in stability, performance, and scalability for critical business systems
- Ensure timely delivery of projects and considered maintenance
- Lead by example: Enforce and improve engineering best practices
Collaboration
- Partner with Product, Design, Data, and QA teams, fostering clear direction and high impact
- Facilitate continuous learning and team growth
Strategic Influence
- Shape the entire architecture of major business areas
- Identify and communicate technical constraints, scalability limits
- Inspire cross-functional adoption of new technical directions
Advocacy & Innovation
- Externally: Contribute to tech communities via talks, blog posts, and content creation
- Internally: Guide discussions on long-term technological priorities
- Stay ahead of industry trends and envision adaptable architectures
Core Requirements & Qualities
Technical Expertise
- Demoed success in:
- Large, cross-team system delivery at high quality
- Rapid breakdowns of complex problems with minimal prior context
- Debugging exceptional edge cases
- Multi-year strategy:
- Collaborated on ten-year vision for core systems
- Created scalable architectures
Leadership Attributes
- Roadmapping: Sets 6–12 month technical direction
- Mentorship: Role-model for the team; regular feedback
- Stakeholder management: Influence upwards and cross-functionally
- Optimisation: Reduce technical debt and complexity
Hands-on Skills
- proficiency in complex JavaScript SPA development
- React/Redux proven expertise
- Modern toolchain knowledge: NPM, Lerna, Webpack, ESLint
- Technical vision for creating maintainable, well-documented code


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Bonus Points: Ruby/Elixir experience, familiarity with TypeScript, Cordova, and cross-platform mobile tooling
《Not exhaustive: other duties may apply._
Who We’re Looking For
Potential is just as critical as experience at Fresha. Interested candidates are encouraged to apply, even if some requirements don’t align. We invest in growth and development.
Technical Skill Preferences
- System Delivery
- Cross-team system crafting (balance of quality and speed)
- Technical Architecture
- Mobile app integrations
- Database Planning
- Performance Tuning
- Cross-Technique Mentorship
Interview Process
- Screen Call – Talent (30–60 mins)
- 1st Engineering Stage – Up to 90 mins on technicals
- Technical Deep Dive – Further review with engineers (max 2 hours)
- Final Pitch – Conversation with CTO (60 mins)
Feedback timeline: Entire process finalised within 4 weeks.
Application review: Manual, ideally within 7 days (processing time adjustments due to demand).
About Fresha’s Inclusivity
Diverse by Design: We value a leadership culture welcoming to all backgrounds—strive for equality and exceptionality. SDI-compliant without discrimination:
- Race, gender, sexual identity, religion, age, disability, marital status, ethnicity,
- Neurodiversity, veteran status, and more.
Disability Support: All requests accommodated to ensure a smooth experience.
Technical Aptitude Validation: Some steps may use AI-assisted review (e.g., resume parsing, consistency checks), with human decisions holding precedence. For data privacy: Contact us.
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