AECOM
Strategic Marketing Manager - Aviation - Europe & India
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Strategic Marketing Manager - Aviation - Europe & India
Sr. Manager, Aviation Marketing (Strategic)
About AECOM
Work with Us. Change the World.
At AECOM, we're delivering a better world. Whether improving commutes, ensuring energy reliability, providing clean water, or transforming cityscapes, our work helps people and communities thrive. We are the world’s trusted infrastructure consulting firm, partnering with global clients to tackle the world’s most complex challenges and create lasting legacies. With accelerating infrastructure investment worldwide, we’re in high demand—and invite you to join a global team of over 50,000 professionals delivering innovative, meaningful projects across the globe.
About the Role
We are seeking a dynamic and experienced marketeer to join our Strategic Marketing Team, supporting our highest-priority sector—Aviation. This strategic, high-visibility role will lead integrated marketing strategies driving growth, brand elevation, and sector leadership across Europe and India.
The ideal candidate will:
- Develop and execute targeted marketing strategies to increase visibility, differentiation, and credibility in Aviation.
- Align marketing initiatives with priority accounts (e.g., ** Heathrow**), focusing on pipeline, work winning, and client retention.
- Serve as a senior strategic marketing partner to Aviation leadership and Client Account Managers, translating technical capabilities into compelling narratives for prospective buyers.
- Actively shape the Aviation brand’s regional and global impact, collaborating with stakeholders across global business lines, Government Relations, and marketing teams.
- Provide strategic direction to the Head of Strategic Marketing on operations, performance tracking, and growth-optimising campaign execution.
Your success will be measured by: ✔ Stronger aviation brand visibility across the UK, Europe, and India. ✔ Greater alignment of marketing campaigns with priority accounts, particularly Heathrow. ✔ Demonstrable influence on pipeline development, deal-winning efforts, and client retention. ✆ Aviation leadership perceiving marketing as a strategic growth driver—not a support function.
Key Accountabilities
1. Growth & Client Partnerships
- Act as a strategic marketing partner for Aviation leadership across UK, Europe, and India.
- Champion brand-aligned marketing strategies tailored to priority Aviation accounts.
- Link marketing initiatives to pipeline growth, deal-winning, and client longevity.
- Collaborate closely with Client Account Managers to champion the client perspective and refine customer-centric experiences across the business.
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2. Strategic Marketing Leadership
- Synthesise client and industry insights to define and deliver multi-channel marketing plans (events, thought leadership, digital campaigns, media relations).
- Translate complex technical capabilities into compelling content that resonates with Aviation stakeholders.
- Manage client engagement through measurable outcomes, setting KPIs and success metrics.
- Optimise marketing strategies via data-driven analytics, iterating for maximum ROI.
3. Stakeholder Management & Influence
- Drive change across matrixed, cross-functional teams, without formal authority.
- Foster trusted relationships with senior leaders and represent Aviation’s marketing strategy in decision-making forums.
4. Marketing Operations & Performance
- Assist the Head of Strategic Marketing in budget reporting, ROI tracking, and campaign optimisation.
- Monitor campaigns using analytics tools, translating data into actionable insights.
- Contribute to monthly dashboards and leadership reports.
- Support streamlining of marketing processes and approval workflows.
Required Qualifications
Experience & Expertise
- 10+ years of strategic marketing experience in a B2B environment (aviation experience preferred, or adjacent sectors).
- Proven ability to drive high-impact growth strategies in complex, competitive markets.
- Strong global mindset with regional flexibility and ability to unite global strategies with local execution.
- Client-centric mindset: Experience building engaging marketing initiatives that strengthen relationships and drive revenues.
Leadership & Influence
- Proven leadership experience collaborating with diverse, global teams (technical specialists included).
- Ability to negotiate influence in stakeholders’ meetings, delivering thoughtful, actionable recommendations.
- Data proficiency: Skilled in marketing analytics tools to track campaigns, refine approaches, and prove ROI.
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Education
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
Key Competencies
- Innovative Thinker: Ability to identify emerging trends and turn them into scalable strategies.
- Adaptability: Pivots efficiently in fast-chaced environments to address shifting business needs.
- Communication: Commanding verbal and written skills to inspire and engage stakeholders at all levels.
- Cultural Sensitivity: Demonstrated understanding of European and Indian market nuances.
- Results-Driven: Hunger for measurable impact and a rigorous commitment to optimising marketing spend.
- Hands-On with Flair: Equally adept at strategic thinking and campaign delivery.
Additional Information
All new hires must attend an in-person Day 1 onboarding at an AECOM office as a condition of employment.
Why AECOM?
Build the Future—and Your Career
AECOM empowers professionals through:
- Flexibility: Hybrid work model that fits your lifestyle, with office, remote, or client-site options.
- Culture of Belonging: A safe, inclusive workplace where differentiated expertise is celebrated and all identities are valued.
- Career Growth: Pathways to advance skills and leadership in a Fortune 500 global firm ($16.1 billion in FY2025 revenue).
- Meaningful Impact: Innovative projects that shape communities and economies worldwide.
Join our diverse, collaborative team for one reason: to change the world—and leave a legacy.
AECOM is an Equal Opportunity Employer. We value diversity, inclusion, and accessibility, and invite all qualified applicants to apply. Reasonable accommodations are available.
We are Disability Confident, offering interviews to applicants with disabilities or long-term conditions who meet essential criteria. Contact: ReasonableAccommodationsUKI@aecom.com.
ReqID: J10154401 Location Model: Hybrid Business Line: Geography OH Strategy: Europe & India Career Area: Marketing & Communications
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