MG OMD
Strategic Planning Account Manager
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Strategic Planning Account Director
About the Role
We are seeking a Brilliant Strategic Planning Account Director to join our tight-knit Strategic Planning team, which specialises in behaviour change briefs for the public and private sector. In this role, you will lead the development and management of behaviour change campaigns across a diverse range of public sector initiatives. Your work could include:
- Saving lives: Encouraging blood donations
- Preventing harm: Stopping people from falling victim to scams
- Protection & public safety: Recruiting police officers
Responsibilities
This role combines traditional media planning with strategic thinking and client management, offering an opportunity to:
- Analyse and uncover insights from complex data sets
- Design and lead campaign strategies backed by robust evidence
- Engage directly with clients, delivering exceptional service
- Balance creativity and analytics while working across both digital and offline channels
You’ll thrive as an all-rounder, requiring:
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- Exceptional media planning expertise
- Exceptional client servicing skills
- A passionate curiosity about human behaviour and what drives decision-making
Positioned within a thoughtful, inclusive team, you’ll contribute to world-changing campaigns, working with large budgets and making a tangible difference. There’s opportunities for innovation, learning and growth, within a culture that values support, collaboration and excellence.
About the Agency
Based on the ethos of craft, trust and performance, MG OMD has grown from its 1990 founding as Manning Gottlieb Media into one of the UK’s leading media agencies.
Our Mission
We empower our clients to unlock competitive advantage using innovative, award-winning work that makes a meaningful difference.
Our Values
- Bespoke industry specialist approaches
- Unprecedented insight and transparency
- Security and exceptional service delivery
Our Accomplishments
MG OMD is renowned for its industry leadership:
- Ranked as the second-largest media agency in the UK
- Recipient of Award of the Year across multiple accolades:
- IPA Effectiveness Awards – Most awarded media agency in history
- Thinkbox’s TV Planning Awards
- Camporter Global and The Media Leader Agency of the Year 2023
- Sunday Times Best Places to Work (2023 & 2024)
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Our People
With over 500 employees, operating across sectors such as:
- Health (British Airways, Specsavers, LMH Government) **>
Our propaganda thrives on the strongest of premises:
- Kindness and Honesty
- Empathy and Professionalism
- Collaboration and Diversity (of all perspectives)
Supported by the highest standards of training and development (earning IPA CPD Gold and Platinum certifications), we prioritise personal growth, learning and well-being.
Rewarding the employees who advance our hallmark of caring culture, we believe, built on recognition, skills progression, and recognition—ensures that the best ideas evolve from trusting and inspiring teams.
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