Adelphi Group
Strategic Planning Senior Manager
How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Agency:
Hearts & Science
Job Function:
Media
Job Subfunction:
Media Planning and Buying
HEARTS & SCIENCE INTERNATIONAL | OMNICOM MEDIA
Who We Are
A global media agency delivering connected, emotionally intelligent media through a proactive, boutique International service.
We Are On A Mission
To turn change into competitive advantage for our clients—moving beyond superficial data to unlock the power of emotional connection. As Agents of Change, we help brands harness shifts in culture, technology, media and consumer behaviour to drive growth beyond borders.
How We Work
Our clients receive a high‑touch partnership that integrates the best of Omnicom’s reach, breadth and capability—making it easier, better and faster for brands to grow internationally.
What We Deliver
We identify growth audiences, orchestrate integrated media experiences and create predictable value worldwide. Powered by Omnicom, our ‘Heart & Science’ approach across audience creation, experience planning, digital, data, partnerships and operations, we deliver synchronized, value‑creating activation centrally and in collaboration with our local network.
The Role:
Senior Strategic Planning Manager
You will deliver clear, focused strategic planning recommendations for International clients and support in the improvement & evaluation of local market strategic planning output. In an era increasingly defined by the impact of technology on consumer and marketing behaviour, you will deliver progressive solutions that create success for clients leveraging the latest marketing techniques and opportunities.
As an Agent of Change, you will bring energy, curiosity and emotional intelligence to every interaction. You help turn complexity into clarity, data into meaning and ambition into action. You champion our clients’ vision, anticipate their needs, and ensure our strategic planning work is two steps ahead.
You operate as a core part London‑based International team, working in close collaboration with International and local strategic planning experts.
Reasons to use Rodeo
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
It searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Responsibilities:
Client Delivery & Relationship Building:
- Build a close, proactive working relationship with client and agency stakeholders
- Translate clients marketing challenges and briefs into clear and compelling recommendations
Strategic Planning:
- Work with the Strategy lead and other region teams to deliver compelling response to briefs
- Brand campaigns, product launches, seasonal campaigns, annual recommendations, always-on solutions and e-commerce
- Best practice guidelines, campaign playbooks, specific techniques (eg. Attention Planning)
- Develop the systematic use of agency platforms and capabilities to add value to client recommendations
- Leverage new Omni capabilities and agentic solutions responsibly to add value to solutions and improve productivity
Audience definition and insights:
- Develop audience recommendations, using syndicated and digital data-sets
- Deliver growth mapping – identifying sources of business and the solutions to unlock them
- Work closely with digital specialists to use platform and 3rd party audience data to enrich audience definition and insights and also, how to translate audiences into activatable segments
- Identify the right balance of audience and ‘personal’ communications and work with specialists to convert theory into action
Centralised Activation & Hub Coordination:
- Work closely with central activation teams to translate strategic planning into implementation plans for activation
- Evaluate the effectiveness of the strategic planning in activation and appropriate measurement (eg. For audience solutions, customer-journey based targeting, contextual / cultural impact, personalization)
Evaluation & Reporting:
- Define and calibrate measurement frameworks and KPIs in coordination with Marketing Science and digital experts
- Provide insights and persuasive, client-facing narrative to performance – linking results to strategy and the client’s business objectives
Network Elevation:
- Work with the International client team to develop and deploy strategic recommendations and guidelines
- Define evaluation criteria and evaluate market recommendations
- Collaborate with market planning teams to improve their narratives, capability utilization and efficacy of their local recommendations
Get help with your application
Your very own career expert that helps elevate your application to the next level.
Project & Workflow Management:
- Keep client teams up to date with developments and project status
- Manage projects and client deliverables in a timely fashion to achieve deadlines
Innovation & impact:
- Identify innovation opportunities and test / learn / scale solutions to address client challenges / priorities
- Work with agency experts to develop and evaluate specific opportunities; eg. Partnerships, media 1sts
- Create case-studies, under-pinned by performance results for internal sharing and industry-facing awards
Relationships:
- Primary (day‑to‑day): Client strategic planning function and relevant teams
- Internal: Strategic Planning functions across the agency. Client Experience and digital specialists
- Network: Work in close collaboration with local agency teams – a go to point for planning support
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location