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Based in either London or Altrincham, Cheshire
WHO WE ARE...
SPORTFIVE is a global agency working across sponsorships, advertising, talent, activation, and hospitality within sports. Globally, we have over 1,200 employees who strategically and creatively connect brands, rights-holders, media platforms, and fans across Football, F1, NFL, NBA, Golf, Esports, Olympics, and more.
Whether it’s supporting Premier League football clubs to secure their next front of shirt sponsor, curating deals for brands to showcase their advertising during games televised to millions across the world, or representing the best talent in our industry, connecting sports organisations to incredible brands and partners is at the heart of what we do.
Having been voted the No.1 most attractive sports marketing agency to work for three consecutive years, as well as featuring in the Sunday Times Best Places to Work, we’re incredibly proud of our culture and the people that help to nurture it. If you want to help shape the future of the sports industry, then we want to hear from you.
YOUR KEY RESPONSIBILITIES…
- Strategic advisory for brands entering sports sponsorship or evolving their partnership portfolios across sports and entertainment
- Development of data-informed sponsorship strategies and partnership platforms that address brand and business objectives, identifying the right properties, ecosystems, and activation territories
- Leading end-to-end brand advisory projects by translating business and marketing objectives into impactful sports sponsorship strategies and coordinating cross-functional teams across Global Advisory, Creative, Brand Consulting, Sales, and Business Development
- Identifying, evaluating, and engaging with rights holders, supporting partnership negotiations, and building strong relationships throughout the sponsorship development process
- Translating business and marketing objectives into impactful sports sponsorship strategies by combining strategic thinking with a hands-on approach to concept development and client storytelling
- Structuring complex client challenges and managing international projects while collaborating closely with colleagues across Global Advisory, Creative, Brand Consulting, Business Development, Sales, and our international market teams, aligning diverse stakeholder perspectives
- Developing creative approaches for brands in close collaboration with internal creative teams and helping bring future partnership concepts to life
- Leading strategic workstreams and ensuring high-quality delivery across sponsorship strategy, platform evaluation, and brand platform development
- Presenting strategic recommendations and advising senior stakeholders and C-level decision-makers across international brands
- Driving proposal processes end-to-end, including scoping, storytelling, and the development of compelling client presentations
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WHAT YOU’LL BRING…
- University degree in business, marketing, sports management, communications, or a comparable field
- 8+ years of experience in brand strategy, sponsorship consulting, marketing consulting, or creative strategy, gained either on the brand side or within an agency or consultancy environment; experience in sports business is a plus
- Strong strategic thinking and problem-solving skills, with the ability to turn complex challenges into clear and actionable recommendations
- Ability to combine analytical thinking with creativity to develop compelling partnership narratives and brand platforms
- Strong understanding of brand marketing and sponsorship, with the ability to translate business and marketing objectives into effective sports marketing strategies
- Hands-on mindset with the ability to independently develop strategic concepts, structure presentations, and translate ideas into compelling client deliverables
- Experience with consumer insights, market intelligence, and audience research; familiarity with media and sponsorship data is an advantage
- Excellent storytelling, presentation, and stakeholder management skills, with confidence leading client presentations, workshops, and pitches for senior and C-level stakeholders
- Proven experience leading complex projects and managing diverse internal and external stakeholders across cross-functional and international environments
- Excellent communication skills in English; German is an advantage but not essential
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Don’t fit all the criteria? Don’t worry! Our job adverts give you a flavour of what you can expect in the role, but you don’t have to tick every box. We put a lot of focus on the importance of developing our people, so if you think you’d be a great fit for us, then hit apply.
WHAT YOU’LL GET FROM US...
As well as the opportunity to join an organisation that invests in and rewards its staff, provides an enjoyable working environment, and offers genuine responsibility and scope to shape a role and add real value, you’ll also get:
- 25 days annual leave + an additional gifted day over the Christmas period
- Full Vitality health cover including dental, optical, and mental health support
- Enhanced family leave entitlements
- Salary sacrifice pension scheme
- Electric car scheme
- Cycle to work scheme
- Hybrid, flexible working model
- A day off for moving house or getting married
- Regular social events such as summer and Christmas parties
- Life assurance at x4 annual salary
- Employee Assistance Programme
THE RECRUITMENT PROCESS...
You can apply for this position directly on our careers page.
If your CV and cover letter match what we’re looking for, we’ll be in touch to invite you to the next stage. Depending on the role, the first interview may take place via Microsoft Teams or through our video interview platform.
If you are unsuccessful at the application stage, we’ll let you know by email.
We want every candidate to have the chance to perform at their best. If you would benefit from any adjustments during the recruitment process, please let your HR contact know, or reach out confidentially at ukhr@sportfive.com so we can support you.
SPORTFIVE are proud to be an equal opportunities employer. We believe that different perspectives and experiences are the key to success. Our goal is to create an authentic and attractive work environment where everyone feels valued, with a sense of belonging, and encouraged to shape the future of the sports industry.
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