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TikTok Content Creator
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About Us
itsu is the healthy eating, Asian inspired quick service retail & grocery brand with over 70 stores in the UK and a leading grocery business across Europe and beyond. Renowned for its best-in-class food made fresh in every shop every day, itsu has huge global ambitions with a commitment to continue to open many more stores and intensify the growth of its already thriving grocery arm. With its best-is-class healthy food, latest technology, innovation, and talented workforce, itsu is the future of fast food.
itsu [grocery], which this role falls under, takes the itsu brand into supermarkets, health food stores, online, wholesale and internationally with products such as crispy seaweed thins, frozen gyoza & bao, brilliant’broth, rice’noodles & miso’easy to name a few…
The Role
We are treasure hunting for a creative communicator to challenge the status quo and bring itsu to life on TikTok. Reporting to the Social Media Manager the TikTok Content Creator is ultimately responsible for creating content and engaging with our online community.
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The TikTok Content Creator will need to be ambitious, confident and innovative as they carve out itsu’s distinct voice, working with agencies, content creators and influencers.
This is a Group role, supporting both itsu [grocery] and itsu [retail restaurants].
Responsibilities
- Create content through voiceovers, images and video (In front of, or behind the camera)
- Work alongside our social team to develop TikTok strategy and deliver weekly content plan
- Storyboard, film and edit – or direct – social content for TikTok, with support from the Social Media Manager.
- Present at monthly group social meetings including reporting on growth and content insights.
- Keep on top of social algorithms and trends.
- Identify, onboard & maintain relationships with content creators, as required.
- Work with international teams on TikTok activity outside the UK
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D&I Statement
itsu [grocery] is committed to building a diverse, equitable and inclusive organisation. We encourage applicants from a wide range of backgrounds to apply for all of our opportunities.
When applying for a role with us, please remove your: full name, name of University/School, address, email address and any photos of you on your CV and covering letter. Non-anonymised CVs may not be reviewed.
What We Offer
- Competitive salary
- Competitive bonus scheme
- 25 days holiday + bank holidays (two bank holidays are interchangeable for other religious holidays)
- Health insurance
- Company pension scheme
- Hybrid working (2 days wfh)
- Opportunity to work from abroad
- 50% employee discount in itsu shops
- Free itsu lunch
- Discounts at major retailers
- Salary sacrifice cycle and electric vehicle schemes
- A sizeable training budget to support your ongoing development
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