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Tiktok Manager
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TikTok Affiliate Manager
London/ Hybrid
Salary - Up to £32k DOE
About Refyne
We are redefining recruitment across the Personal Care, Beauty, Aesthetics & Wellness space. We partner with ambitious businesses to source high-impact talent and make hiring feel seamless - and we guarantee our results every time.
From entry-level to executive search, we bring market insight, global network depth, and a Refyned, high-touch approach. Whether you're building your founding team or hiring at scale - we're your people.
Our Client
Our client is one of the UK's fastest-growing beauty brands, recognised for its outstanding success across social commerce and creator-led marketing.
With an engaged community, a highly entrepreneurial culture and an impressive presence on TikTok Shop, the business has built a reputation for moving quickly, embracing innovation and staying ahead of digital trends. As they continue to scale, they're investing heavily in their affiliate and creator ecosystem, creating an exciting opportunity for someone to take ownership of a high-growth channel.
This is a business where ideas are encouraged, decisions happen quickly, and individuals have genuine influence over commercial success.
Overview
We are looking for a TikTok Affiliate Executive to own and grow the brand's affiliate programme across TikTok Shop.
This is a hands-on role for someone who understands the TikTok ecosystem and enjoys building relationships with creators, identifying commercial opportunities and driving performance through affiliate partnerships.
Working closely with the marketing team, you'll manage creator outreach, oversee affiliate campaigns, monitor performance and help shape the brand's social commerce strategy. You'll have the opportunity to make a measurable impact on revenue while helping scale one of the fastest-growing areas of the business.
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This is an ideal opportunity for someone looking to develop their career within social commerce, influencer marketing and affiliate partnerships in a fast-paced, high-growth environment.
Key Responsibilities
Affiliate & Creator Management
- Build and nurture relationships with TikTok creators and affiliates.
- Recruit new creators to the affiliate programme through proactive outreach.
- Coordinate gifting, product seeding and campaign activity.
- Maintain regular communication with creators to maximise engagement and performance.
- Support negotiations around commission structures and paid collaborations where appropriate.
TikTok Shop Management
- Manage day-to-day activity within TikTok Seller Center.
- Set up promotions, campaigns, product listings and affiliate offers.
- Monitor campaign performance and optimise activity to improve results.
- Ensure affiliate operations run smoothly and efficiently.
Performance & Growth
- Track key performance metrics including GMV, conversion and ROI.
- Analyse affiliate performance and identify opportunities for growth.
- Recommend improvements to creator recruitment, campaign performance and affiliate engagement.
- Support the ongoing development of the brand's TikTok Shop strategy.
Cross-Functional Collaboration
- Work closely with the wider marketing team to align affiliate campaigns with launches and promotional activity.
- Share creator insights and emerging platform trends.
- Contribute ideas that help strengthen the brand's presence across TikTok and social commerce.
Experience
- Around 1-2 years' experience within Affiliate Marketing, Influencer Marketing, Creator Partnerships or Social Commerce.
- Hands-on experience using TikTok Seller Center.
- Experience managing creators, influencers or affiliate partnerships.
- Comfortable working with campaign and sales performance data.
- Experience within beauty, lifestyle, fashion or consumer brands is beneficial but not essential.
- A genuine interest in TikTok, creator marketing and social commerce.
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About You
- Passionate about TikTok and creator culture.
- Commercially minded with an interest in social commerce.
- Excellent relationship-building and communication skills.
- Organised, proactive and able to manage multiple priorities.
- Comfortable working in a fast-moving, entrepreneurial environment.
- Curious, eager to learn and excited by emerging digital trends.
- A team player who enjoys taking ownership and making things happen.
Perks & Benefits
- Competitive salary.
- Opportunity to join one of the UK's fastest-growing beauty businesses.
- Genuine ownership of a rapidly growing commercial channel.
- Career progression within a high-growth organisation.
- Collaborative and entrepreneurial working environment.
- Exposure to some of the UK's leading creators and the evolving TikTok Shop ecosystem.
- Opportunity to influence strategy and make a measurable commercial impact.
Why Join?
This is an opportunity to join a business that's at the forefront of social commerce and creator marketing.
You'll play a key role in growing a high-performing affiliate programme, working directly with creators and contributing to a channel that's becoming one of the biggest drivers of growth within the business.
If you're passionate about TikTok, thrive in a fast-paced environment and want a role where your work has a direct impact on commercial success, this is an exciting opportunity to build your career with one of the UK's most exciting beauty brands.
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