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# Soccer Manager – Pricing & Product Ownership
About Fanatics
Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach of our hundreds of sports partners through Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, enabling fans to Buy, Collect, and Bet.
Our full-service platform includes:
- Licensed fan gear, jerseys, headwear, hardgoods, and lifestyle products;
- Physical and digital trading cards, sports memorabilia, and collectibles;
- Sportsbook & iGaming ventures, including Fanatics Casino, accessible in key US markets;
- A 100M+ global fan database and partnerships with 900+ sports properties (including leagues, teams, colleges, athletes, and retailers worldwide).
Our 22,000+ employees drive innovation to enhance the fan experience across two offices worldwide.
About the Team
The Fanatics Betting and Gaming team was launched in 2021 as a dedicated subsidiary within Fanatics. Today, the Fanatics Sportsbook covers 95% of the addressable US online sports betting market, while Fanatics Casino operates in Michigan, New Jersey, Pennsylvania, and West Virginia.
The team also operates:
- 22+ retail sports betting outposts, including the first internal stadium sportsbook at Northwest Stadium;
- Offices in New York (HQ), Denver, Leeds, and Dublin.
The Role: Soccer Manager
This hands-on role sits at the core of soccer pricing, product, trading and analytics, blending strategy with execution. You will own the end-to-end pricing and trading strategy for pre-match and in-play betting markets on our cutting-edge platform, integrating AI-driven automation to scale operations.
Key Responsibilities:
- Own the pricing strategy, ensuring competitiveness, margin, and sustainability across all soccer markets.
- Develop and optimise in-house sports pricing models, field insights, and process improvements.
- Collaborate with Risk and Trading Operations on line management, liability decisions, and live-play market-making, with a focus on large tournaments and high-value events.
- Monitor and react to competitors, ensuring Fanatics remains dominant in major leagues (e.g., UK Premier League, UEFA Champions League, FIFA World Cup).
- Champion a world-class 24/7 soccer experience—product reliability, precision, and engagement—by leveraging AI tools for decision-making support.
- Lead strategic key-moment execution, ensuring peak performance for marquee fixtures.
- Drive evolving innovations in the customer-facing soccer experience, including personalisation, smarter betting products, and enhanced in-play engagement.
- Manage third-party data vendors, prioritising cost-effective, reliable, and high-quality feed partnerships.
- Guide and develop a team of 2-3 analysts, fostering creativity while maintaining efficiency during live-betting periods.
- Advise internal stakeholders on integrating AI into our business workflow, helping automate repetitive tasks and transition resources toward high-impact initiatives.
- Serve as the lead soccer synergy point across Trading, Risk, Product, and Commercial teams.
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**Key Requirements]
- 3-5 years of soccer trading, pricing, or analytical experience in sports betting or a data-driven sports business.
- Subject-matter expertise in pre-match and in-play soccer pricing methodology, forward-thinking ownership of models and analysis—not just implementation.
- Solid understanding of AI/ML’s application in trading, pricing, and operational efficiency (developing the "mindset" with data scientists, not necessarily being a data scientist yourself).
- Hands-on experience with third-party data providers and appreciation for data infrastructure reliability.
- A commercially astute mindset—able to analyse margin, volume, and revenue impact where pricing decisions directly impact the business.
- Proven ability to communicate clearly with stakeholders across Trading, Risk, and Product teams.
- Demonstrated success mentoring and managing junior team members in a fast-paced, live-sports context.
- Global mindset with experience adapting to time zone challenges and collaborating in a distributed team.
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[Nice to Have](#]
- Proficiency in developing/deploying in-house pricing models.
- Direct experience with AI/ML-powered pricing or betting tools.
- Familiarity with US sports betting markets or a background working in multi-market environments.
- Experience scaling a small trading/IP team.
[About the Experience](#]
Your interview and onboarding process may include immersive components, such as on-site interviews or Launching into Better—a multi-day cultural engagement for full-time hires in New York City. Your recruitment advisor will explain participation requirements afterward.
For further detail on cultural values, compensation, benefits, and structured progression programs, visit Benefits at Fanatics.
Salary Range
£75,000 - £83,000 GBP Note: Salary reflects our UK/European service hub zone. Exact remuneration will be tied to a role-specific zone.
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