Flutter UK & Ireland
UKI Digital Media Executive

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UKI Digital Media Executive
UKI Digital Media Executive
Location
London/Leeds/Dublin
Hybrid - 2 days per week (Dublin only) FTC
About the Role
As a Digital Media Executive within Betfair International, you will take a pivotal role in planning, executing, and optimising Paid Social and Display campaigns across our international markets. Operating within the Betfair Digital Media team, you’ll:
- Drive high-impact, full-funnel media strategies that deliver both brand and performance outcomes for global sports betting and iGaming leader Betfair.
- Develop deep expertise in paid social, display, programmatic, and online video in a hands-on, learning-focused environment.
- Stay ahead of emerging technologies and explore their potential to enhance campaign efficiency.
Flutter’s Core Operating Objective – Flutter COO We collaborate with experts across Flutter to shape the Flutter Edge—our competitive edge—covering key areas including:
- Product & Payments
- Technology
- Sportsbook Product & Trading
- People
- Property
- Corporate Communications
- Strategic Partnerships & Transformation
Key Responsibilities
Campaign Execution & Optimisation
- Build, activate, and optimise ad campaigns across Paid Social and Display, including:
- YouTube
- Meta (Facebook & Instagram)
- TikTok
- Amazon
- Spotify
- Demand-Side Platforms (DSPs)
- Programmatic channels
- Ensure high visibility across international Betfair markets.
Campaign Planning & Strategic Work
- Support the delivery of full-funnel digital media plans, aligning with broader brand and commercial goals.
- Contribute to channel strategies that align with global marketing objectives.
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
See breakdownIt searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Collaborative & Creative Support
- Collaborate with in-house designers and agencies on creative briefing, testing, and optimisation.
- Share best practices and drive innovation across the Digital Media Executive team.
Vendor & Partner Relationships
- Maintain strong relationships with media partners, platforms, and agencies to secure smooth campaign delivery and new opportunities.
Performance & Insights
- Generate detailed campaign measurement and reporting, delivering data-driven insights.
- Stay informed on industry trends in Paid Social, Display, Connected TV (CTV), and Digital Video.
Tech & Emerging Trends
- Explore emerging platforms, formats, and AI-driven tools to optimise campaign effectiveness.
Requirements
- Proven experience in Paid Social, Display, or Programmatic media, with hands-on campaign management.
- Familiarity with key platforms:
- Meta Ads Manager
- Snapchat Ads
- TikTok Ads
- YouTube Direct
- DSPs (e.g. Google DV360, The Trade Desk)
- Adservers ( Doubledown, Media.net)
- Strong analytical skills with the ability to report, interpret campaign performance, and visualise data.
- A self-starting, collaborative mindset—committed to working within a high-performing media team.
- Excellent communication skills with the ability to liaise with internal teams, agencies, and vendors.
- Naturally curious about marketing and media trends, with a passion for experimentalism.
- Willingness to explore emerging technologies and AI to improve campaign ROI.


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About Flutter
Flutter operates at the forefront of online sports betting and iGaming, holding a dominant market position globally, particularly in the US. Our portfolio spans 17+ innovative brands, including:
| FanDuel | Sky Betting & Gaming | Sportsbet | PokerStars |
|---|---|---|---|
| Paddy Power | Betfair | Sisal | tombola |
| MaxBet | Junglee Games | Adjarabet |
With a global scale and challenger mentality, we aim to disrupt, entertain, and innovate, ensuring customers, colleagues, and communities thrive.
We foster a supportive, inclusive work culture where diverse experiences empower collective success. Adjustments are welcome to accommodate individual needs.
What’s In It For You
Flutter values flexibility—supporting time off, hobbies, development, and well-being. Our customisable benefits package includes:
- Bonus scheme
- Uncapped holiday allowance
- Enhanced pension contribution
- Private healthcare
- Life assurance
- Income protection
- £1,000 learning development fund per annum
- Flutter Sharesave Scheme
- Enhanced parental leave (maternal, paternal, adoption, or fostering)
Application Notes
Flutter encourages innovation and diversity – you don’t need to meet all listed requirements to apply. If you have any adjustments needed, let’s discuss how we can make this work for you.
Liverpool FC have their heart; Flutter has its targets. Be part of an ambitious, mission-driven team shaping tomorrow’s networked society.
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