Flutter UK & Ireland
UKI Digital Media Executive
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UKI Digital Media Executive
Digital Media Executive
Location: London/Leeds/Dublin (Hybrid – 2 days per week only for Dublin)
Betfair International are seeking a Digital Media Executive to drive high-impact, full-funnel media campaigns across international markets. This hands-on role specialises in Paid Social, Display, Programmatic, and Digital Video, empowering you to optimise campaigns at scale while staying ahead of emerging technologies like AI.
About Flutter
Flutter – through our portfolio of leading sports betting and iGaming brands (including FanDuel, Sky Betting & Gaming, Betfair, Paddy Power, and more) – is redesigning a better future for betting and gaming.
Our mission, The Flutter Edge, is about using scale, innovation, and a challenger mindset to entertain, excite, and inspire our customers. We are committed to insight-driven decision-making, sustainability, and fostering an inclusive workplace for employees from all backgrounds.
What You’ll Do
Key Responsibilities
- Execute, optimise, and report on Paid Social and Display campaigns (cross-platform including Meta, TikTok, YouTube, Amazon, Spotify, DSPs, and programmatic channels)
- Support the development of full-funnel media plans aligned with Brand, Marketing, and Commercial goals
- Contribute to cross-channel strategies that ladder up to broader gaming/betting marketing and performance philosophies
- Collaborate with in-house designers and agencies to refine creative strategies, test concepts, and optimise delivery
- Work closely with the Digital Media Team to drive innovation, share insights, and enhance campaign performance
- Build and maintain relationships with media partners, platforms, and agencies to secure opportunities and ensure smooth execution
- Drive campaign measurement, reporting, and analytics to inform strategic optimisations
- Stay informed on industry innovations, including CTV, digital video, and emerging technologies (e.g., AI/orchestration tools)
- Explore applications of cutting-edge solutions to efficiency and creative scalability
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How You’ll Do It
Experience & Technical Skills
- Direct experience in Paid Social, Display, or Programmatic Media, including campaign activation and optimisation
- Hands-on working knowledge of platforms: Meta, Snap, TikTok, YouTube, DSPs, and ad servers
- Strong analytical abilities with confidence in performance data reporting (Google Analytics, GA4, custom dashboards, etc.)
- Experience testing and refining creative assets in collaboration with marketing teams
- Collaborative mindset to work cross-functionally with internal (agencies, designers) and external partners
- High level of curiosity about digital marketing trends, AI/automation tools, and their impact on media strategy
- Well-structured approach to managing multifaceted priorities while maintaining precision
What’s in It For You?
Flutter prioritise work-life balance, flexibility, and professional growth – all set against the backdrop of a dynamic global organisation. You’ll join a team recognised as a top workplace, with:
Our Benefits
- Uncapped holiday allowance
- £1,000 annual self-development fund
- Performance-based bonus scheme
- Enhanced private healthcare
- Private pension scheme (5–8% company contribution)
- Life assurance & income protection
- Access to Flutter’s Sharesave Scheme
- Extended parental leave
- Caffeinated, challenging, and values-driven culture focused on growth, collaboration, and instant impact
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Why Flutter?
- Work with the world’s finest gaming and sports betting brands
- Shape silver-bullet solutions that push boundaries—'do the right thing, fast'
- Collaborate with a team of inclusive, innovative:
About Flutter
We breathe pain into betting and gaming, making it fun, fair, and safe. Whether our employees are in Tech, Trading, Brand, or Pays, they talk of a work experience that is:
- Fast-moving: We take pride in our ability to move quickly – so a passion for problem-solving is essential.
- Innovative: We exist to redesign the future, so outlandish or cutting-edge ideas are always welcome.
- Inclusived: We build linings and huddles where everyone’s input and enthusiasm are valued.
Our team thrives on exploring the unknown. We view risk *lessafaulich, research everything as de facto must, and challenge ourselves to do more by doing it better. We share monies and work collaboratively toward a team-first mentality – from senior management to new hires.
If you are driven and love delivering with others, if you can spot a game-changer, or if you fill your team with joy and discovery – then we want to hear from you.
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