Goodhood Store
Visual Merchandiser – Flagship Store
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Visual Merchandiser – Flagship Store
Visual Merchandiser – Flagship Store
Location: London, New Flagship Store Reports To: Head of Buying / Store Manager / Creative Director Employment Type: Full-Time – Tuesday to Saturday – Flexible hours based on VM requirements
About Goodhood
Goodhood is a pioneering London-based lifestyle and fashion retailer known for its progressive curation of brands across menswear, womenswear, accessories, home and beauty. As we open our brand-new flagship space, we’re looking for a highly creative and commercially minded Visual Merchandiser to bring our product stories to life and elevate the in-store experience for our growing community.
Role Overview
As a Visual Merchandiser, you’ll be responsible for the presentation and layout of our new 8,500 sq ft flagship space—ensuring every corner reflects the brand’s identity and creative vision. Working closely with retail, buying, and creative teams, you’ll lead the planning and execution of in-store visual merchandising across apparel, accessories, homeware, and lifestyle.
This is a key, hands-on role for someone with an eye for design, a deep understanding of brand experience, and the agility to adapt for product drops, seasonal themes, and cultural moments.
Key Responsibilities
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Visual Merchandising Execution
- Plan and execute weekly and seasonal visual merchandising updates across all categories.
- Lead zoning and product placement throughout the store to optimise flow, storytelling, and commercial performance.
- Install window displays, POS, and signage, in line with brand guidelines and seasonal creative direction.
Creative & Brand Storytelling
- Collaborate with the Creative Director and content teams to translate campaign concepts into immersive in-store experiences.
- Deliver thoughtful and impactful merchandising that reflects Goodhood’s culture, values, and visual language.
- Help conceptualise and deliver VM for launches, activations, and events.
Commercial Awareness & Retail Insight
- Monitor product performance and footfall to inform placement and merchandising decisions.
- Work with buying and retail teams to respond to sell-through, stock levels, and replenishment needs.
- Support by analysing visual standards against KPIs and customer feedback.
Maintenance & Standards
- Maintain clean, cohesive, and high-standard visual displays at all times.
- Ensure all fixtures, props, and VM tools are well maintained and stored.
- Uphold health and safety standards during installations and changes.
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Skills & Experience
- 2–4+ years of visual merchandising experience, ideally within premium or multi-brand fashion/lifestyle retail.
- Strong understanding of spatial design, customer flow, and retail psychology.
- Confident in working with apparel, footwear, accessories, and home products.
- Experience in window installations and in-store display building.
- Able to work hands-on, including lifting/moving stock and building displays with minimal supervision.
- Proficiency in Adobe Creative Suite and/or basic sketch/planning software is a plus.
- Comfortable using basic tools (e.g., drills, screwdrivers) for simple installs.
Personal Attributes
- Creatively driven, with a sharp eye for detail, form, and balance.
- Independent and proactive, with a solutions-focused mindset.
- Flexible and adaptable—able to respond quickly to changes in stock or creative priorities.
- Culturally in tune with the Goodhood audience and design-led retail.
What We Offer
- Creative and supportive work environment in our new flagship space
- Opportunities to work on special projects and brand collaborations
- Connection to London’s wider creative and fashion scene
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