VP Consumer Marketing EMEA

Michael Kors is always interested in hearing from talented, globally-minded individuals with a passion for fashion. If you enjoy working in a creative, fast-paced environment, then we would love to hear from you! — Job Title: Vice President, Consumer Marketing — EMEA Location: London, UK Reports To: President, EMEA & CMO Department: Consumer Marketing Who You Are You are a strategic, customer centric senior marketing leader with deep expertise across performance/ marketing, CRM & retention, clienteling, brand marketing, public relations, social & influencer marketing, responsible for shaping and steering the customer experience and company’s brand presence, reputation, and client experience across all marketing and communications touchpoint in EMEA. This leader unifies the vision of all areas of marketing to drive holistic audience engagement, measurable growth, and long-term client value aligned with the broader Global Marketing strategy. The VP, Consumer Marketing sets the vision for how the brand shows up in EMEA—emotionally, visually, and experientially—while ensuring every interaction is data-driven, personalized, and aligned to commercial priorities. Bringing together creative storytelling and analytical rigor, this role oversees teams that build brand equity, deepen customer loyalty, and optimize acquisition and retention through integrated campaigns, lifecycle marketing, and always on performance channels. As a key member of the executive leadership team, this role partners cross functionally across product and business channels to strengthen reputation, fuel demand, and unlock scalable, repeatable growth across all EMEA markets. What You’ll Do Strategy & Leadership - Lead the end‑to‑end consumer marketing strategy for EMEA, ensuring consistent brand experience across all channels and touchpoints aligned with the broader Global Marketing strategy - Lead a multi‑disciplinary regional marketing team. - Partner cross‑functionally to drive growth and brand equity. Full Budget Ownership - Own the complete EMEA marketing budget, shifting throughout the marketing funnel based on the needs of the business - Establish investment frameworks and optimize ROI. - Partner with Finance on forecasting and accountability. Performance & Growth Marketing - Lead acquisition, conversion, and retention across all channels. - Drive traffic to all consumer touchpoints - Build social‑commerce funnels and creator‑led programs. - Implement attribution, MMM/MTA, and experimentation frameworks. CRM, Loyalty & Retention - Lead CRM/lifecycle strategies across all channels. - Integrate clienteling tools and outreach platforms. - Strengthen unified customer data and personalization. Brand Marketing - Lead the development and execution of brand and seasonal campaigns aligned with the global brand strategy - Drive 360° omnichannel GTM execution. - Integrate clienteling and social selling into all brand activations. Public Relations & Communications - Drive brand reputation, visibility, and consumer sentiment - Foster key media relationships, ensuring consistent, high impact storytelling -Amplify all brand initiatives and key moments and activations Consumer Insights, Analytics & Measurement - Lead measurement, analytics, and insight generation. - Expand KPI frameworks including clienteling + social selling. - Drive a culture of Plan → Do → Learn → Scale. Agency & Partner Leadership - Lead agencies partnerships - Drive platform and partnership innovation. You’ll Need to Have - 15+ years of progressive consumer marketing experience - 5+ years leading multi‑country EMEA teams. - Experience owning multimillion‑dollar budgets. - Deep fluency in marketing, clienteling, and social commerce. - Strong analytical expertise. — The Company is an equal employment opportunity employer. The Company’s policy is not to unlawfully discriminate against any applicant or employee on the basis of race, color, sex, sexual orientation, gender identity, religion, national origin, age, military status, disability, genetic information or any other consideration made unlawful by applicable federal, state, or local laws. The Company also prohibits harassment of applicants and employees based on any of these protected categories. — At Capri Holdings Limited, we are committed to providing a fair and accessible recruitment process. If you require a reasonable accommodation for the interview or application process, please contact our Talent Acquisition team at CapriTalentAcquisition@CapriHoldings.com. Michael Kors is a world-renowned, award-winning designer of luxury accessories and ready-to-wear. His namesake company, established in 1981, currently produces a range of products under Michael Kors Collection, Michael Kors, and Michael Kors Mens, including accessories, ready-to-wear, footwear, watches, jewelry, and a full line of fragrance products. Michael Kors stores are operated in the most prestigious cities in the world, including New York, Los Angeles, Chicago, London, Milan, Paris, Dubai, Seoul, Tokyo, Hong Kong, Shanghai, and Rio de Janeiro. In addition, Michael Kors operates digital flagships across North America, Europe, and Asia, offering customers a seamless omnichannel experience. At the center of it all is a designer who has created an enduring and iconic luxury lifestyle brand with a distinctive point of view and global reach. Michael Kors has a sharp focus on providing his customers with accessories and clothes that are consistently polished, chic, relaxed, and glamorous. Kors has also been the recipient of numerous industry awards and accolades within the fashion industry. The fashion designer also focuses on giving back. For more than 35 years he has been a passionate supporter of God’s Love We Deliver, a New York-based non-profit organization that cooks and delivers nutritious meals to people living with serious illnesses in and around New York City. In 2013, in a move to broaden his philanthropic efforts, Michael Kors launched “Watch Hunger Stop,” partnering with the United Nations World Food Programme (WFP) to help fight world hunger. Proceeds from annual special-edition products and other targeted initiatives help provide food to children through WFP’s school meals program. To date, Michael Kors has helped WFP deliver over 35 million meals (and counting) to hungry children. For more information on how Capri Holdings Group uses your personal data, please see our Applicant Privacy Notice.