Ultimate Asset
VP Sales, Brand Direct
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VP Sales – Brand Direct
London | Hybrid | Up to £130,000 base + commission
I’m partnering with a well-established international advertising technology business looking to appoint a senior commercial leader to build its direct relationships with major UK brands.
This is a high-profile, hands-on new business role for someone with a genuine network of CMOs, Marketing Directors, Heads of Media and senior digital decision-makers.
The opportunity is not about inheriting an established agency patch. You will be responsible for opening senior brand conversations, creating demand before a formal brief exists and converting those relationships into meaningful, long-term revenue.
The business offers a sophisticated combination of consumer insights, media activation and campaign measurement, helping major advertisers make smarter marketing decisions and connect investment to tangible business outcomes.
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The role will involve:
- Building and executing a UK brand-direct sales strategy
- Developing a high-value pipeline across enterprise advertisers
- Personally leading complex opportunities from first conversation through to close
- Selling strategic outcomes rather than individual media formats
- Turning initial campaigns into broader, longer-term commercial partnerships
- Working closely with product, insights, strategy and activation teams
- Helping shape the company’s wider brand-direct proposition
The ideal background:
- Proven success selling advertising, data, insights, media or marketing technology directly to major brands
- An active and commercially usable network of senior UK marketers
- Clear evidence of personally originating and closing significant revenue
- Strong consultative selling skills and confidence operating at CMO level
- Experience creating opportunities without relying on agency-issued briefs
- Comfortable remaining hands-on and carrying an individual revenue target
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Your very own career expert that helps elevate your application to the next level.
Relevant backgrounds could include AdTech, MarTech, consumer data, measurement, CTV, premium media, commerce media, DOOH or strategic brand partnerships.
This is a genuine opportunity to take ownership of a developing commercial channel within an international business that already has strong technology, resources and market credibility.
For a confidential conversation, message me directly or apply below.
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